Ballast
Ballast/Enterprise desk/No. 11

Decide · Enterprise desk · 3 minutes

Sell, Hold or Step Back

Every owner runs this meeting alone at 2 a.m.: take the multiple now, compound it longer, or hire the manager and keep the equity without the hours. This instrument prices all three paths at the horizon — in money, in hours of your life, and in the one number nobody computes: what staying at the wheel actually pays you per hour.

Currency-agnostic · symbol only Rules version 1.0 Reviewed July 2026

Exit arithmetic under your assumptions — not advice, not a valuation opinion. Real processes involve diligence, earn-outs and lawyers, none of whom appear below.

The manifest — your numbers

Σ/ yr

SDE or EBITDA — the annual figure a buyer would multiply.

×

What businesses like yours change hands at, today.

%

All-in rate on the proceeds, wherever you're taxed.

% / yr
% / yr

Be honest — the honest answer is usually lower.

Σ/ yr

Fully loaded — salary, burden, incentive.

h / wk
h / wk

Board meetings, the numbers, the occasional fire.

% / yr
years

When all three paths are read.

Nothing you type leaves this page. The instrument runs entirely in your browser; there is no account and no record.

The reading

Holding clears the most.

$173 / h

what staying at the wheel pays you, per extra hour, at these assumptions

Three paths, read at the horizon

Sell nowHoldStep back
Wealth at the horizon, after tax
Your hours given, over the whole period
Wealth per hour of your life spent

Three multiples, same business

If buyers payRichest pathIts horizon wealth

What moves this result

What would sink this reading

Real sale proceeds arrive with haircuts: diligence findings, working-capital pegs, earn-outs that don't earn out. Processes commonly land 10–30% under the headline — re-run the sell path at your multiple ×0.8 before believing it.

Key-man risk cuts both ways: if the business is you, the multiple already knows it — and the step-back path's growth figure is the input most likely to be flattering itself.

Identity is off the balance sheet. Some owners sell, wander for a year, and buy the same problem back at retail. Price the paths, then ask which morning you actually want.

Questions people bring to this desk

Should I sell my business now or keep growing it?
In pure arithmetic: hold while the business compounds faster after tax than the market would grow the proceeds — the crossover depends on your growth rate, the multiple and the tax bill. This instrument prices both at your horizon, then adds what the extra years cost in your hours, which is where the real answer usually lives.
What does stepping back from my business cost?
The manager's loaded cost plus whatever growth the business loses without you at the wheel, compounded to the horizon. Against that stands roughly 2,300 hours a year of your life returned. The instrument divides one by the other and prints the implied hourly wage of staying — a number owners rarely enjoy meeting.
How do I value my business for a sale?
Small and mid-market businesses trade on multiples of owner earnings — SDE or EBITDA — with the multiple set by size, growth, and how badly the business needs you personally. This instrument takes your multiple as an input and stresses it ±1× so you can see how much of the verdict is the valuation guess.
Methodology — the formula, printed

Everything below is calculated from your inputs. Growth rates, the multiple and the market return are assumptions you control; the scenarios stress the multiple ±1× regardless.

sell: W = SDE·mult·(1−tax) · (1+r)^n hold: W = SDE·(1+g₁)^n · mult · (1−tax) step: W = (SDE − mgr)·(1+g₂)^n · mult · (1−tax) implied wage of staying = (W_hold − W_step) / Δhours Δhours = (yours_now − yours_stepped) × 46 × n

Earnings are treated as reinvested — that is what the growth rates mean — so no distribution stream is double-counted. The gauge reads the implied wage of staying against the manager's hourly cost (their year over 1,840 hours), parity at : below it, you are paying yourself less than the manager to do the manager's job.

Limitations. One exit multiple serves all paths and all dates; financing structures, partial sales, dividends along the way and the tax treatment of each are outside the model. This is the sketch you bring to the adviser, not the adviser.